Polpharma - rebranding

In 2006, we had the pleasure of carrying out a comprehensive rebranding project for Polpharma, the largest Polish pharmaceutical manufacturer. Our task was to create a new image for the company that would highlight its modernity, reliability, and professionalism. The project included designing a new logo and developing a cohesive visual identity system. This system encompassed everything from business cards and promotional materials to the internal and external signage of the factory in Starogard Gdański. Additionally, we created a packaging system for RX medications, including designs and a brand book to standardize future packaging development. This system was also adapted for foreign markets, with appropriate training provided as part of the process. Finally, we developed the brand image for Ibufen.